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Browsing by Subject Purchase intention

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Showing results 1 to 2 of 2
Issue DateTitleAuthor(s)
2024-06-18Electronic word of mouth and its impact on online decision making (purchase intention)HANNAT, Ayoub; Supervised by: MERABTI, Manel
2025-07-25The Impact of Brand Awareness on consumers Purchase IntentionGuissous, Mehdi; Encadré par :KOUADRI, NORHENE